For starters, what is web spam and what's its function ? In the patents we're looking at today, they describe spam as websites constructed with random or targeted content and links in order to, "to trick the analysis algorithms used by search engines" into ranking the pages higher than they should (bit of an oxy moron play there).

The end game of course being to monetize said traffic with varying forms of advertising... yada yada... we know the deal - And the fly in the ointment?

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Date de publication : 2009-04-09

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