Your landing page quality affects your AdWords quality score and quality score has a large impact on the success of an AdWords account.

So, it's important to separate the fact from the fiction about what affects landing page quality score, and to understand what you can do to improve your landing page.

  1. Myth 1: My keyword has to be on the landing page
  2. Myth 2: Adding a privacy policy will increase my quality score
  3. Myth 3: My site is in Flash, so I can never have a good quality score

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Source : Searchengineland.com

Lire la suite : http://searchengineland.com/9-myths-of-landing-pag...

Date de publication : 2008-12-09

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