Google AdWords Treats Accented Characters As Different Words

Did you know that using accented characters in Google AdWords would mean you need to use both variations ?

For example, if you advertiser for the keyword construção, you would also need to advertise for the unaccented version construção.

I guess this is a good thing, because sometimes, advertisers only want to show their ads to those who are capable or knowledgeable to use accented characters when searching.

Source : Seroundtable.com

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Date de publication : 2008-12-01

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