All landing page tests are not created equal. What you test on your pages - and what you learn from those tests - can better inform tactics and strategies throughout your entire marketing program.

Here are four kinds of landing page tests that can help you learn about your market.

Beware butterflies and magic bullets

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Source : Searchengineland.com

Lire la suite : http://searchengineland.com/how-to-construct-ratio...

Date de publication : 2009-08-27

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